Smartphones and tablets to drive electronics sales for Christmas


Mobile devices for the Internet, the Christmas sales in the electronics sector also drive this Christmas. Overall, the industry expects the final quarter, with sales up by seven percent to 9.7 billion euros, said the head of the industry association gfu, Hans-Joachim Kamp. The products of the industry would be on the wish lists for a continued positive consumer confidence remains high. Give particularly strong rises in the tablet PC, with an annual increase of 145 percent and the smartphones, one of which would be at 19 million units sold around 30 percent more than in 2011.

Among the less popular products in the industry and therefore are pure notebook phone phones. The number of cameras sold with fixed lenses is expected to decline by about 8 percent to 6.6 million units. "Here, however, is clearly a trend towards the more expensive devices to detect with interchangeable lenses," said Kamp. They were on average about four times as expensive as the smaller hard devices. As a result, total sales climb with cameras.



Was very positive, the sale of new TV sets, of which more than half is web-enabled and also having an image diagonal of more than 37 inches. For the first time in German history, this year more than 10 million units were sold. A good third of the device is capable of showing 3D, almost all offer HD.

Overall, the sector is well prepared for tougher times. Will in 2013 without popular sporting events to grow between one and two percent expected, said Kamp. The expectation for this year is € 29.4 billion, an increase of six per cent compared to 2011. Even in an economic crisis should not be the business go back necessarily, said Kamp. "People no longer trust the financial system. They want to prefer to purchase something nice for home, to save instead."

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