Facebook include video advertising in news feed
The path to monetization is not easy, but Facebook seems to have in mind an idea that could bring enough income. Yes, the wrath of users is also guaranteed: Facebook plans to introduce video advertising in the news feed of users. As if it were on TV, Facebook also have advertising breaks.
The plan is to introduce this new product and the first half of 2013 (in April at the latest), for which Facebook would now courting advertisers to opt for the new advertising method as claimed several industry sources cited by AdAge.
The idea is that the spots are a maximum of 15 seconds, and automatically play the video fill the screen, forcing the user to see. I would not yet decided on whether Facebook is the sound of the spots should be enabled by default or not. In principle, Facebook wants to introduce both the web version and in its mobile apps.
The objective of this movement is Facebook with more than clear: to make advertising revenue rise dramatically. Since its IPO in May this year, signing Mark Zuckerberg has only to struggle to convince shareholders that really is a profitable company and is able to monetize their users billion. However, so far have failed to convince many.
Since Facebook have not commented on this rumor ,we would love to hear from you how do you feel about this?
Cisco buys BroadHop, its fourth acquisition in a month
·
Cisco has announced the purchase of BroadHop, a U.S. company based in Denver and provider of service management tools for operators and communications service providers.
Stresses that this will be the fourth major purchase of Cisco in just over a month, since November 15 was announced the acquisition of Cloupia, for $ 150 million. This company is a small startup with about 30 clients and fifty workers on staff, whose software helps improve the efficiency of data center infrastructures unified.
BroadHop is, for some time, as partner Cisco WiFi service provider and, with the acquisition of its assets, the company aims to improve the supply-demand network services via mobile broadband networks, fixed and wireless . BroadHop has technology that provides an opportunity for service providers to offer customized service packages to its customers with additional bandwidth as needed.
Kroes proposes an Airbus for the chip sector
·
It was Neelie Kroes, Commissioner for the European Digital Agenda, who on Tuesday said that if the EU wanted to be a global player in the production of chips, had no choice but to resort to the collaboration and cooperation. "Why not a Digital Airbus, Airbus or chips for the sector?" Was the question that launched the curator, a question that will probably go down in history. For Kroes is clear that teamwork across boundaries in a good start to succeed in the endeavor.
Nokia could have a Windows tablet at MWC 2013 RT
Originally, Nokia plans to develop a 10-inch tablet with Windows RT equipped with a Qualcomm S4 processor in the first quarter of this year.
Instagram: "We will not sell photos"
The changes to the terms of use and privacy policies on Instagram made for some excitement - not because of the photo service acquired by Facebook in the future will share user data with its new parent company and its other subsidiaries. Instead, many users and some commentators interpreted the new rules so that Instagram continue to sell the photos of other users. Some have already spoken of the largest commercial print service on the Web.
That this was a misinterpretation - which was based, however, on vague formulations and a lack of communication on the part of Instagram - now emphasized Instagram co-founder Kevin Systrom: "Let me be clear: It is not our intention to sell your photographs we are working on. revised wording in the Terms of Service to make it too obvious. " Also fears had appeared that images of people could be part of ads. "We have no plans for anything in this article is why we will also remove the wording that raised such questions."
Mark Zuckerberg donates 18 million Facebook shares
18 million shares, which is the current market value of nearly 500 million U.S. dollars (379 million euros), donated much of the founders of the social network Facebook the Silicon Valley Foundation. This is a non-profit foundation that is committed to in order to promote charitable projects and community-based action. Zuckerberg had a good two years, 100 million U.S. dollars (75.85 million euros) donated to schools in Newark near New York. The 28-year-old is by far the largest Facebook shareholder with approximately 500 million share certificates. IPO in May, he sold a small portion of the shares only to pay taxes.
The Facebook shares currently trading at just under $ 28 and so while higher than the all-time low of less than $ 20, but still well below the starting price of $ 38 in May 2012. Even with this relatively low price, the shares currently worth 498.8 million U.S. dollars a huge boost for the Silicon Valley Foundation and the largest single donation in the United States for the year 2012. The foundation had throughout last year received $ 470 million in donations and manages around two billion dollars. They wanted to join forces in tackling projects in the areas of education and health, announced Zuckerberg.
On his Facebook page shows Zuckerberg to participate with his wife at the philanthropic campaign "The Giving Pledge" and donate a large part of its income. The campaign wants to move the wealthiest people in America to donate the bulk of your wealth in their lifetime or after their death, to charity. The campaign website can be seen that they preferred anvisiere billionaires, but only a moral obligation, not a binding treaty was. Besides Mark Zuckerberg can be on the list of signatories, see also the media mogul Ted Turner, Bill and Melinda Gates and the founder of Oracle, Larry Ellison.
Google Health is switched off
Google has invited the remaining users of its Google Health Health Service strongly to 31 December 2012 to copy all data from the health service. The year, all remaining data will be gone. Both Google and Microsoft offer U.S. citizens tools to copy the personal health record from Google Health to Microsoft HealthVault.
In June 2011, Google decided the end for Google Health. Launched in 2008, the supply could not meet Google's high expectations and remained with less than 10,000 users of magnitude below the set targets. The criticism from privacy advocates, a search engine aggregiere medical data, Google could not refute convincingly.
For the final of the offer described Google as a complete personal health record as a ZIP file is stored locally or directly Microsoft HealthVault can be passed. If the user login it into Google Health found no data in their medical records, they had completed a successful migration, Google explains the procedure.
WIPO Conference to approve 2013 copyright exceptions for the blind
·
An extraordinary general assembly of the World Intellectual Property Organisation (WIPO) in Geneva on Tuesday decided to convene a diplomatic conference to adopt a system of copyright exceptions for the blind. After a four-year-long tug of war to see organizations such as the World Blind Union (WBU) their target moved a step closer. In June 2013, the International Law Treaty adopted in Marrakesh and be signed by the Member States of WIPO.
The WBU explained that remain in many countries copyright blocking the production of copies for blind or visually impaired. Including the transfer - for example to organizations for the blind in poor countries - is currently impossible. The proportion of the books currently in appropriate formats - in Braille, large print or audio - is produced lies in not more than 7 percent. Usually take care of it self-help organizations with limited resources.
Of the new agreement, the organizations for the blind hope finally Remedy. It would also be the first WIPO treaty for decades, which expands the copyright, but rather limited. The EU had penetrated during the negotiations on it earlier this week in Geneva to convene the conference agreement only if other points of contention on the Treaty provisions are pre-cleared. In February, wants to meet again to the Standing Committee on Copyright and Related Rights.
Free Samba-4-Appliance SerNet
The SerNet now offering their appliance with the final version of the free Windows server Samba for free download. Unlike might guess from the name, is behind the appliance as with the precursors to a Debian Squeeze, it can be installed on a hard disk.
The distribution includes the now published a few days ago Samba 4, which is the first free implementation of an Active Directory domain controller. Besides the manageability of Windows clients via Group Policy with Windows' own management tools SerNet promises to work seamlessly with the Zarafa groupware, the schema of the directory service can be extended suitably.
The CeBIT 2013 SerNet also announced an expanded version of the appliance. You should bring it next Zarafa also equal to the opsi preinstalled software distribution already.
Profit jump for Oracle
Oracle has made in the past quarter of a leap in profits. The yield increased loud message in the end of November completed second fiscal quarter, year over year by 18 percent to 2.58 billion dollars (1.95 billion euros). The sales increased 3 percent to $ 9.09 billion, as the company after U.S. market closing announced on Tuesday. The figures were largely on the expectations of the analysts.
Business with new software licenses and cloud subscriptions - a key indicator for future development - increased by 17 percent to 2.4 billion dollars. Overall, the software sector increased sales by 10 percent to $ 6.65 billion.
Oracle had stuck in the past months in acquisitions in the cloud computing. Among others bought Oracle CEO Larry Ellison focused company like Taleo and RightNow Technologies.
On hardware such as servers and storage, Oracle has opposed currently little joy. Sales of equipment fell by 23 percent to $ 734 million and well below analysts' expectations. In related services revenue decline was a decline of 6 percent to $ 587 million from less steep.
Oracle had acquired with the 2010 server specialist Sun Microsystems. Ellison defended again after the quarterly results the Sun takeover: It was one of the most farsighted and profitable acquisitions that Oracle had brought a technological advantage.
Subscribe to:
Posts (Atom)